Ya Es Hora (Univision)
2007 | Univision Communications
Although applications were still being processed at the end of 2007, U.S. Citizenship and Immigration Services confirmed receiving more than twice the number of citizenship applications filed in 2006. Ya Es Hora (It’s Time), an outstanding public service campaign from Univision Communications in collaboration with the National Association of Latino Elected and Appointed Officials (NALEO), the National Council of La Raza (NCLR), impreMedia and the Service Employees International Union (SEIU), clearly contributed to that increase. With a half-hour kick-off special, many more spots on both radio and television and NALEO’s toll free hotline, the project encouraged and educated legal immigrants to apply for citizenship, register to vote and vote in national elections. The campaign is a model of how major organizations can reach into communities at the grassroots level and achieve significant results. The expectation is that nearly nine and a half million Hispanics will vote in the 2008 presidential elections. For contributing to the growth and development of true citizenship, a Peabody Award goes to Univision’s Ya Es Hora.
Executive producer: Ivelisse Estrada. Producers: Diana Cristina Diaz, Joni Fernandez, Christina Sanchez-Camino, Beatriz Gomez. Director: Emilio J. Pimentel. Writer: Marilou C. Narbona. Editor: Elizabeth Spagnoli. Web Designers: Solange Curutchet, Jacqueline Rodriguez, Francisco Rivera, Rebecca Romero and Station Integration Team. Camera: JC Alonso. On-air talent: Maria Elena Salinas, Ana Maria Canseco, Fernando Fiore, Lilia Rodriguez-Luciano, Lili Estefan, Raul De Molina, Alejandra Espinoza, Raul Peimbert.
Submit Entry for Consideration
Click here to begin an entry. The early submissions deadline is December 15, 2018. The final deadline is January...Full Article »
Support Stories That Matter
In an effort to sustain the excellence Peabody is known for and to extend its impact, we have created...Full Article »