The Peabody Awards

The Peabody Awards

“The Quiet Answer” for Public Service by a Regional Station




“The Quiet Answer” for Public Service by a Regional Station
 1950 | WBBM Radio

Selecting a critical local problem as an opportunity for public service, Station WBBM sought the cooperation of sixteen major agencies and a panel of outstanding authorities in gathering the facts about tensions and conflicts in race relations in Chicago. Using tape recorded interviews as a basis, drama and music were skillfully blended in a seven-week series of hard-hitting dramatic essays titled, The Quiet Answer, which revealed to Chicagoans what they were saying, feeling, and doing. Scheduled at a season usually characterized by racial violence, the programs achieved high audience acceptance and directly stimulated improved local legislation. The careful preparation, the intensive publicity, the skilled presentation, and the follow-through may well serve as a model for local public service.



Related Articles

Submit Entry for Consideration

Click here to begin an entry. The early submissions deadline is December 15, 2018. The final deadline is January...

Full Article »

Support Stories That Matter

We did it! Thanks to our many supporters, we met our goal to raise $50,000 on Peabody Giving Day....

Full Article »