The Peabody Awards

The Peabody Awards

Project Home Team




Project Home Team
 1989 | KING-TV

One largely overlooked group in America is the working poor. While holding jobs and paying taxes—thus, not showing up on welfare rolls—they are falling deeper into poverty. In holding low paying jobs with minimal or no benefits, they are especially susceptible to rising housing and health care costs. Caught between inadequate protection in their jobs and inability to qualify for public assistance programs, they are hard-hit. In this comprehensive series of programs, KING-TV was able to show the plight of the working poor by focusing upon insurance, pay, housing, and other needs and problems evident in Seattle. Beyond just highlighting the problem, the station explored solutions such as the Earned Income Tax Credit, promoting health care programs, backing housing rehabilitation projects, and sponsoring clothing drives for children. For distinctive service to the community, a Peabody Award to KING-TV, Seattle for Project Home Team.



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