Individual 1964

Personal Award: Joyce Hall for “Hallmark Hall of Fame”

NBC Television

A Peabody Award goes to Joyce Hall for being television’s consistent and practical champion of the theatre, for encouraging dramatic variation and musical innovation, for presenting impeccable adaptations of literary classics as well as impressive original productions, for his 15-year support of the concept that sustained fine programming is a worthwhile investment, whether or not the “estimated audience” is relatively large—in a word, for being an enlightened patron of the television arts. In our rating book, Mr. Hall’s standing is the highest.