The Peabody Awards

The Peabody Awards

A Visit to Washington with Mrs. Lyndon B. Johnson, On Behalf of a More Beautiful America




A Visit to Washington with Mrs. Lyndon B. Johnson, On Behalf of a More Beautiful America
Winner 1965 | ABC

The participation of the First Lady of the Land in itself gave distinction to ABC’s A Visit To Washington With Mrs. Lyndon B. Johnson, On Behalf of a More Beautiful America. Over and above this, however, the theme of the program and the results already achieved make this Thanksgiving Day telecast worthy of a George Foster Peabody Special Award. As Jack Gould wrote in The New York Times, “Mrs. Johnson’s collaboration may well give the cause of national beautification its most important advance.” Already new projects looking to “a more beautiful America” have sprung up across the country, fulfilling the hope expressed by critic John Horn in the New York Herald-Tribune that this program would “sting individual conscience to local beautification action throughout the land.” Not only is Mrs. Johnson to be commended for this distinctive and distinguished program, but also producers John H. Secondari and Helen Rogers; directors Harry Rasky and John Hughes; and the American Broadcasting Company’s president Leonard H. Goldenson, and other executives having a part in A Visit To Washington With Mrs. Lyndon B. Johnson-On Behalf of a More Beautiful America.



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